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Punchmark has a custom integration with Klaviyo that tracks user behavior throughout your website and captures new customers into Klaviyo who interact with website forms. The behavior tracking can be used to create targeted audiences for Klaviyo campaigns.

Some of the behaviors tracked are:

  • Custom Forms, Contact Form, Start a Project, Inquiry and Wishlist submissions

  • Completed Orders, Fulfilled Orders, Cancelled Orders, and Refunded Orders

  • Active on Site, View Item, Add to Cart, and Start Checkout

Our connections with Klaviyo consist of independent modules that are priced separately. As of the time of this writing, you can purchase all modules for $1,000.00 and receive the complete setup, which is recommended.

How to Integrate Klaviyo with your Punchmark website.

There are two API Keys needed in order to get set up. You can find these in your Klaviyo account.

  • Private API Key:

    • Private keys can be created with the following steps.

    • Visit https://www.klaviyo.com/settings/account/api-keys and select Create Private API Key.

    • Select Full Access Key from the dropdown, then select Create. The new private key will have a format similar to pk_xxxxxx.

    • Note that you will not be able to access the private key after creating it, so it’s important to copy it as soon as it has been created and store it somewhere safe.

  • Public API Key:

Paste these keys into an email, and send them to your account manager who will be able to complete the Klaviyo setup process.

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