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Instagram is a major player when it comes to social media platforms. It has multiple post types, a variety of ways to be discovered, and lots of opportunities for connection and interaction between accounts and followers. Instagram is a largely image-based platform, giving you the opportunity to showcase photos of your products or well-designed graphics that can be quickly consumed by followers.

Instagram is a good part of an ongoing indirect marketing campaign. By building up your reputation and showing followers

posts vs stories

tagging

hashtags

understanding the algorithm

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