Good evening! Here are a couple tips to help you when designing a new banner for your website.
• Contrasting fonts make a great pair. If you can match at least one font in the banner to what is currently used on your website, even better.
• For emphasis and impact, try bolding one word in your headline.
• You can even use a rectangle behind your headline to offset it from your background image.
• Determine where and how to align your text by looking for space with less noise in your background image.
• Apply a colored tint to your image for design consistency.
• Use one color consistently across all of the elements in your banner.
• Or you can use colors from your background image and apply them to your text
• Try putting a frame around your text.
• Or try using a shape to contain your text.