Each type of social media has its own nuances and quirks. We’ve broken down each platform here so you can better understand the differences between types of posts and which formats do best on which platforms.
https://open.spotify.com/episode/5v19QO2lZztiWyrghlmGio?si=4aaa044df4d44607
Note - As of November 2021, the organic reach of many social media platforms has reached historic lows in favor of paid advertising and boosted posts.
In order of highest organic reach to lowest organic reach, they are now: TikTok, Pinterest, Twitter, YouTube, Instagram, Facebook. Video content has a higher organic reach on all platforms over text or images, so continue to create and promote your micro-videos.